Branded Short URLs Not Used On Twitter (Yet)

I was deeply saddened to learn that http://redf.in was taken. In fact it was registered only days before I realized we should grab it. I wanted to grab it so we could do this:

Which was inspired by Zappos:

I pitched the team on doing this recently and was challenged by Mike, our CTO, on whether people would really use it.

GOOD QUESTION.

Both Amazon and Zappos have branded short URLs and I pulled the numbers on Tweets per day for the last two weeks using their branded short URLs:

  • Amazon: 10 tweets/day
  • Zappos: 5.4 tweets/day

Considering “redfin” has been getting just 12.5 tweets/day I’m now not convinced that our own branded short URL would be a raging success either in terms of inbound links or click-thrus.

But I’ve been wrong before!

Note: It may have taken me longer to think about and write this post than it would have taken a Redfin dev to have coded this feature :).

links for 2009-05-21

Road Bike Fitting at Cycle U

As part of gearing up for doing the STP, a 202 mile race from Seattle to Portland that I’m going to do one day, I went to Cycle U for a bike fitting (I ride a Specialized Allez Elite Triple).

Lang was my fitter and he spent an hour and a half with me measuring this and that.

When it was all said and done this is what he did:

Moved cleats back 1.0 cm and saddle back 1.4 cm, dropped handle bar 2.0 cm for slightly more aggressive position. Cleat and saddle changes should give more power and efficiency while handlebar change should give more speed. Also added 2 shims to left show and 1 shim to right shoe to correct knee alignment.

Turns out my seat height was good. Wondering if I had the best seat, he said my stock Specialized seat was actually pretty good.

We also weighed my bike and it clocked in at 20 lbs 14 oz with saddle bag but without water bottles.

I’m looking forward to trying out the new fit on Wednesday morning before work assuming the rain lets up :).

My other recent bike expenditures have been:

I’d like to pick up a pair of gloves but I can’t figure out what a good pair would be. Also, my cycling glasses are all banged up and I could use a new pair of those too. One thing at a time though…

links for 2009-05-12

links for 2009-05-11

links for 2009-05-07

links for 2009-05-04